We hire only the best, and we require that all team members speak at least two of three languages: marketing, technology, and/or entertainment.
We have three main teams, all of which work together to provide our clients with the highest quality products and services.
CATEGORY SPECIALISTS
Category specialists are highly experienced individuals with expertise in either the entertainment sector or a specific marketing channel. We have music category specialists, film category specialists, event category specialists. On average, our category specialists have ten to fifteen years of experience in their field; their deep knowledge of their field allows us to offer our clients finely tuned solutions for their customers.
ACCOUNT MANAGEMENT TEAMS
Members of our account management teams have an average of ten to fifteen years of expertise in managing large, complex accounts. We have found that their traditional agency backgrounds enable us to understand the expectations clients have of an agency, while their ability to parlay that experience into a change agent model strengthens our ability to develop customized client solutions. Our team members have come from leading agencies such as Interpublic Group’s PMK, GMR Works, Ion Marketing and IMG Worldwide.
CREATIVE & TECHNICAL TALENT
- Our plan to base ourselves in Silicon Valley was deliberate; we knew we could attract and secure the best creative and technical talent who would have extensive knowledge of emerging technologies.
- Our creative staff are not just designers. Each member of our team has superior technological skill in the areas of Flash development, video production, and interface design (everything from the web to touch-screen monitors)
- Our technical teams have fifteen to twenty years of experience in developing product plans, writing code, designing databases, and transitioning old technologies to new platforms.
